TORONTO - While leather is central to the brand DNA, fur was the featured player in Rudsak's fall-winter range unveiled on Thursday at Toronto's World MasterCard Fashion Week.

Textured trim adorning garments is hardly a new fashion phenomenon. But the leather goods retailer founded by Evik Asatoorian -- Rudsak's creative leader -- pushed the envelope to new extremes in the label's latest collection with an abundant use of fur accents on outerwear and accessories.

The voluminous tufts of fur in rich neutral hues and jet black were impossible to miss. On slick, slim-fit leather jackets that are the label's signature, no part of the garment was immune from the textured treatment. Fur encircled hoods, dotted collars, embellished sleeves, and even covered mid back and shoulders of the pieces. Puffer jackets in combinational leather were also featured.

Save for the odd touch of fur, handbags were kept relatively spare, with messenger bags, satchels and cross-body purses on display.